The following article was written on our request by one of the first webmasters who started working with us with adult traffic. Hopefully it will cover most of your possible questions concerning pharmacy cooperation.

There have been a lot of discussions of pharmacy sales with CJs on webmaster forums. Some webmasters claim that it cannot be sold at all, others tried to but never reached desirable results, on the contrary some webmasters sing about their results displaying screen shots of statistics with 1:50 Ratio.

My friends from DRUGREVENUE.com asked me to write an article about pharmacy adult traffic conversion, its peculiarities and some of the finer points in order to through at least some light on the topic.
To start with all the following statements are results of my personal experience and cannot be regarded as any sort of universal truth. Perhaps you’ll face another situation with your traffic; nevertheless general installation principles are same in any case. I’m not mentioning questions about shops installation, temples adjustment and etc., since it is already fully covered in this blog and you can always contact the affiliate support team.

Initial data:
Traffic source: my modest network, 110-130k traffic a day, mostly mainstream + some trannies.
Work period: a bit over a year
Used skin: Grand
Initial data:
Traffic source: my modest network, 110-130k traffic a day, mostly mainstream + some trannies.
Work period: a bit over a year
Used skin: Grand
General information:
It was end of 2006 when I made first attempts to place pahrmacy banners on my web sites. Honestly I never expected any strong results, as by that time I had been searching very actively for additional income sourse for my sites and had tried plenty banners of different themes: starting with dating and finishing with dildos . However Iwas never happy with the income rate.
At that time DRUGREVENUE.com was operating in test mode and offered me to place couple of banners. So walk the talk my friends! The same day I got my own pharmacy store and a set of banners: placed it and forgot about it. However right the next day I received an e-mail informing me of a stranger who had bought 10 pills of viagra for even whole 25$ . All hell broke loose. Now my average income including reorders covers 150-160% of all my web sites hosting cost value. Nice bonus to my salary .

Getting started:
Work with pharmacy slightly differs from common to any AWM principles of traffic redirection: here you don’t redirect traffic from wmID to a public shop; you’ve got to set up yours. I ask lazy guys not to leave as shop installation takes just a couple of minutes, even if that doesn’t suit you can pass this task to affiliate support team. Here you got another obvious advantage: you don’t have to guess what cookie you need and whether your client’s reorder will be counted. Any client deals with your shop only, no ref_ID and this approach excludes any possibility of cookie logging or etc.
Every webmaster is aware that pharmacy faces tough pressure , so buy domains from well tried registrators. Here is a topic about it. I myself keep my domains on moniker and got no problems.
Another question is where to host you shop? Majority of CJ are hosted in USA, where pharmacy hosting is forbidden. I discommend you to host your pharmacy on-line store in USA in order to avoid possible troubles. In case if you don’t have servers in EU DRUGREVENUE.com have a nice free host (I keep my shop there and never heard any complaints from it )
After hosting your shop you face two more questions: which skin to choose and what product to show on best sellers page.
Skin: I personally recommend grand or thebigmeds, these skins showed best results. But traffics differ and perhaps you’ll gain more luck with another skin.
Bestsellers: I got the best demand for packs (Super ED Pack and ED Pack); also Discount Packs and Viagra are sold well. I place these goods on top.

Traffic forwarding:
- Banners:

Pharmacy banners are not the most popular clicking object on CJ. CTR banners on top of a page will hardly exceed 0.1% (and this result can be regarded as a good one).
On my web sites banners are placed right after first block of pillars, however I tried to place it on top of the block (after the 3d row) – never noticed any serious falling of products.
Administration notice: whole set of banners is here
- Geo-filter:

I tried to play with countries display filter; honestly there was never any noticeable difference. For those who want to ban displays for defaulting countries here is my code (to get it operating you need installed apache GEO-ip package, it free, any webmaster can install it in 5 minutes). For php page, insert the code into it, for .shtml create file geo.php, insert the code in it and include usual SSI (<!–#include virtual=”geo.php”–>).

<?php
$cc=$_SERVER["GEOIP_COUNTRY_CODE"];
 
if(in_array($cc, array("US", "UK", "GB", "DK", "CA", "FR", "AU", "IT", "ES")))
{print("<a href='http://www.yourstore.com?c=mycj'><img src='banner.jpg'></a>");}
?>

- Campaigns:

I’m a curious person; I’m interested what sites sell better. For this purpose campaigns are convenient to use. Go to STATS, press Add new campaign, choose your shop and write the campaign name (for instance my_cj_1), press Submit and direct traffic to mypharmacystore.com?c=my_cj_1
I tell you straight away that a lot of sales in your statistics will be shown in default campaign. These are bookmarks: people check your store, leave to think it over and return holding credit cards in their hands .

Conclusion:
At first sight all above mentioned seems to be a complicated and long process. In deed store set up hardly takes more than 5 minutes. And you’ll need another 10-15 minutes to place links on your resources. However after that you don’t have to change anything, only update your shop when new updates are available.
I hope my topic will help you to get nice additional income and add another + to my Karma for detailed explanation .

Best regards, NiK